Link Building Strategy with Directory Submission

By Bhargav Bavarva

Google updated their algorithm very frequently but one factor considers always top priority for their ranking criteria and that is backlink support of website. Backlink is the number of links to your site from other sites (other site point out your website link). The site which has more quality backlink support will have a more
chance to get higher Google rank. Other major search engines also have their own algorithm and they also consider the backlink support as a critical factor of the ranking process.

If you will submit your site in good (quality) directory then link from directory count as a quality backlink. We can check directory’s quality by looking of; PR of directory, regular updating, age of domain, etc. the good thing about directory submission is that it will give you one way link. So, in this way we can build one way backlink support of our website and improve link popularity with quality directory submission very easily. This will increase the organic ranking of your website which means lot of traffic and improves credibility too.

1. Use of Anchor Text: You can use your desire keyword as a title. So, directory pointed your site with particular keyword will giving you an anchor text backlink from the directories. Therefore directory submissions using the keyword as anchor text will increase your link popularity.

2. Niche Directory Submission: Niche directories are focused directories that have specific categories for niche topic only. Submitting the site to those directories will give you relevant backlinks and that have a more value for ranking purpose. And niche directories can also send you better targets traffic too.

3. Deeplink Directory Submission: Deep linking is to accept your website’s inner pages rather than home page only. Aside from niche directory and general directories, there are deeplink directories that accept deeplink submissions. It would be beneficial to spend some time to finding as many deeplink directories as possible and submitting your inner pages to those directories.

So if you want to get good benefit out of directory submissions, spend a lot of time for searching quality directories as much as possible, sort them out by priority and submit. Take a slow and steady approach for submission and don't go overboard by submitting to 4,000 – 5000 directories in a month and nothing on the second month. It is more beneficial to submit 1,000 or 1500 directories over the course of few months. This way the link building campaign look like more natural and organic in the eyes of search engines and get maximum benefit.

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Bhargav Bavarva is an internet marketer and webmaster of professional SEO Services provider Company that offers Quality Directory Submission, article marketing, contextual link building and complete SEO services to achieve top ranking of websites.